{"id":2929,"date":"2014-10-28T10:21:04","date_gmt":"2014-10-28T14:21:04","guid":{"rendered":"http:\/\/blog.funio.com\/en\/?p=2929"},"modified":"2014-10-28T10:21:04","modified_gmt":"2014-10-28T14:21:04","slug":"be-social-using-facebook-to-build-your-contact-list","status":"publish","type":"post","link":"http:\/\/blog.funio.com\/en\/2014\/10\/be-social-using-facebook-to-build-your-contact-list\/","title":{"rendered":"Be social: Using Facebook to Build Your Contact List"},"content":{"rendered":"

Article originally published on the CakeMail Blog<\/a><\/em><\/p>\n

With 1.3 Billion (yes, that\u2019s a \u2018B\u2019) active users, your local business should have a Business page on Facebook. The page should mention your business\u2019 events, sales and news. The catch is that Facebook won\u2019t display all your updates (also known as \u201cposts\u201d) to all the people who\u2019ve \u201cLiked\u201d your business.<\/p>\n

Even if your page has amazing updates, thousands of followers and a die-hard fan base, your news simply won\u2019t show up to everyone who\u2019s signed up. Facebook\u00a0filters the information<\/a>, based on how interesting it believes it will be for the user.<\/p>\n

Which is why it\u2019s a good idea to ask people for their email address if they want to receive all the updates. Most importantly, when you\u2019re using emails to send updates you have the ability to share everything you want to. You\u2019ll know exactly who\u2019s reading your news and who\u2019s clicking for more information.<\/p>\n

Here is how you can easily install a form on your Facebook page:<\/p>\n

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  1. From your CakeMail management interface, click on Contacts Lists<\/strong><\/li>\n
  2. Select Your contact list (or create one dedicated to Facebook)<\/li>\n
  3. Click on Manage Forms<\/b><\/li>\n
  4. Click on HTML code<\/b> under the Facebook subscription form<\/li>\n
  5. Select everything and copy<\/li>\n
  6. Click on instructions<\/b>, follow the steps\u00a0and you\u2019re all set!<\/li>\n<\/ol>\n

    \"Funio<\/p>\n

    You can also use a direct link to the form, and include it in a post that asks people to sign up (Tips<\/a>: keep the post short, and use a great picture or image to grab their attention).<\/p>\n

    For more tips on how to build your contact list, visit:<\/p>\n